Edwardsville CEO News

1/30/2025 News Article

30Jan
Do you know the π…πŽπ”π‘ 𝐏’𝐬 𝐨𝐟 πŒπ€π‘πŠπ„π“πˆππ†? ⭐️ PRODUCT ⭐️ PLACE ⭐️ PRICE ⭐️ PROMOTION Without these fundamental components of marketing, a product is just a product that ...Do you know the π…πŽπ”π‘ 𝐏’𝐬 𝐨𝐟 πŒπ€π‘πŠπ„π“πˆππ†? ⭐️ PRODUCT ⭐️ PLACE ⭐️ PRICE ⭐️ PROMOTION Without these fundamental components of marketing, a product is just a product that ...Do you know the π…πŽπ”π‘ 𝐏’𝐬 𝐨𝐟 πŒπ€π‘πŠπ„π“πˆππ†? ⭐️ PRODUCT ⭐️ PLACE ⭐️ PRICE ⭐️ PROMOTION Without these fundamental components of marketing, a product is just a product that ...

Do you know the π…πŽπ”π‘ 𝐏’𝐬 𝐨𝐟 πŒπ€π‘πŠπ„π“πˆππ†?

⭐️ PRODUCT
⭐️ PLACE
⭐️ PRICE
⭐️ PROMOTION

Without these fundamental components of marketing, a product is just a product that won’t sell.

CEO welcomed Jack Croghan (Program Director, Sports & Entertainment Management at Webster University - Walker School of Business & Technology) to class this week.

Jack discussed the recent major shifts in college sports, specifically how collegiate athletes can now negotiate NIL (Name Image Likeness) deals. These deals, previously banned by the NCAA, now allow players to leverage their talent for opportunity, growth and sponsorships. Companies that are attentive to these players influence and popularity are able to capitalize on these partnerships to promote their products and services. Marketing, ROI & Value Proposition were all topics discussed today!

Jack, it was a pleasure to hear about your background and experiences in the sports industry and get some entertaining, real-world examples of how marketing and strategy play a hand in any industry and business. Thank you for taking the time to visit with our CEO students today!

π‘©π’Šπ’‹π’‚π’ 𝑴𝒖𝒔𝒕𝒂𝒓𝒅𝒔𝒐𝒏, π’‚π’π’šπ’π’π’†?? πŸ˜„

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