โ€œ๐“๐“ต๐“ต ๐“ผ๐“พ๐“ฌ๐“ฌ๐“ฎ๐“ผ๐“ผ๐“ฏ๐“พ๐“ต ๐“ซ๐“พ๐“ผ๐“ฒ๐“ท๐“ฎ๐“ผ๐“ผ๐“ฎ๐“ผ ๐“ท๐“ฎ๐“ฎ๐“ญ ๐“ฝ๐“ธ ๐“ฌ๐“ป๐“ฎ๐“ช๐“ฝ๐“ฎ ๐“ช ๐“ผ๐“ฝ๐“ธ๐“ป๐”‚ ๐“ฝ๐“ฑ๐“ช๐“ฝ ๐“ช๐“ฝ๐“ฝ๐“ป๐“ช๐“ฌ๐“ฝ๐“ผ ๐“น๐“ฎ๐“ธ๐“น๐“ต๐“ฎ ๐“ฝ๐“ธ ๐”€๐“ฑ๐“ช๐“ฝ ๐“ฝ๐“ฑ๐“ฎ๐”‚ ๐“ญ๐“ธ.โ€ ๐“Ÿ๐“ก๐“ž-๐“ฃ๐“˜๐“Ÿ โ€œ๐“˜๐“ท ๐“ฝ๐“ฑ๐“ฒ๐“ผ ๐“ผ๐“ฝ๐“ธ๐“ป๐”‚โ€ฆ๐”‚๐“ธ๐“พ ๐“ช๐“ป๐“ฎ ๐“๐“ž๐“ฃ ๐“ฝ๐“ฑ๐“ฎ ๐“ฑ๐“ฎ๐“ป๐“ธโ€ฆ๐”‚๐“ธ๐“พ๐“ป ๐“’๐“ค๐“ข๐“ฃ๐“ž๐“œ๐“”๐“ก ๐“ฒ๐“ผ!โ€

From the corporate world of engineering, to selling a physical product, to digital marketing, Dustin Riechmann has done it all! CEO was lucky enough to spend the morning with Dustin, 7-Figure Leap Founder and StoryBrand Certified Coach.

Dustin encouraged our students to expect the unexpected. No one gets a playbook of how their lives will play out. Focus on the skillset learned and relationships made along the way. Be open to taking a chance, saying โ€œYes!โ€ and always be willing to learn.

As students are in the beginning stages of crafting their individual business ventures, Dustin shared a valuable book resource, "๐“‘๐“พ๐“ฒ๐“ต๐“ญ๐“ฒ๐“ท๐“ฐ ๐“ช ๐“ข๐“ฝ๐“ธ๐“ป๐”‚ ๐“‘๐“ป๐“ช๐“ท๐“ญ" by Donald Miller. This book teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.

โ€ข Character (the customer): The central figure in the story, representing the person who needs to solve the problem.
โ€ข Problem: The specific challenge or pain point the customer is facing.
โ€ข Solution: The product or service that directly addresses the customer's problem.
โ€ข Guide (the brand): The trusted source of information and support, helping the customer navigate towards the solution.
โ€ข Plan: The steps or process the customer needs to follow to achieve the desired outcome.
โ€ข Call to Action: The specific action the customer is encouraged to take next.
โ€ข Success Story: A positive outcome that demonstrates the benefits of using the solution.

Dustin, thank you so much for generously gifting us with your time and this incredible book! Students are already using this valuable information to help them craft their own individual business stories!

https://7figureleap.com/